BANT: The true goal of qualification My core mantra for sales has always been the fastest path to "No". Immediately qualify and find the prospects that meet set criteria and minimize your time wasted. BANT is the standard for qualification and we sometimes lose our insight into qualified opportunities as we grind to build pipeline. Leaving out one of the key qualifiers can waste precious resources and time; time that could have been spent with a faster path to close. It can also help tighten our forecasting and pipeline management if we dig in and uncover the true sequence of events of the purchasing process.
What is BANT in Sales? Back to Basics
What is BANT in Sales? Back to Basics
What is BANT in Sales? Back to Basics
BANT: The true goal of qualification My core mantra for sales has always been the fastest path to "No". Immediately qualify and find the prospects that meet set criteria and minimize your time wasted. BANT is the standard for qualification and we sometimes lose our insight into qualified opportunities as we grind to build pipeline. Leaving out one of the key qualifiers can waste precious resources and time; time that could have been spent with a faster path to close. It can also help tighten our forecasting and pipeline management if we dig in and uncover the true sequence of events of the purchasing process.